The Forum 2017

May 17–19, 2017

The Cosmopolitan of Las Vegas

The Financial Brand Forum is the largest event for marketing executives in the banking world.

The Forum 2017 is hosted by The Financial Brand, an online publication with over 1.65 million readers in 200+ countries.

Don’t miss The Financial Brand Forum — the largest event in the world specifically for marketing executives in the banking industry.

Learn how to tackle your biggest branding and marketing challenges at the Forum 2017. With over 50+ strategy sessions and how-to workshops, you’ll arm yourself with the big ideas and actionable insights you need to build both your brand and your bottom line.

Uniquely Relevant

The only conference in the world engineered for financial marketers like you — three days packed wall-to-wall with branding and marketing brainfood.

World Class Speakers

The best and brightest minds in banking will teach you the innovative ideas, tips, tricks, tactics and advanced techniques that are transforming financial marketing today.

Invaluable Networking

Forge priceless relationships with senior-level executives from hundreds of the most progressive and respected financial institutions on earth.

Forum 2017 Agenda Highlights

Check Out Two Top-Rated Presentations From The Forum 2016

The Social CEO – Jill Castilla

In this ForumX speech delivered at The Financial Brand Forum 2016, CEO Jill Castilla from Citizens Bank of Edmond explains why she is one of the most active users of social media in the financial world, and how it’s helped her institution thrive.

Building The Right Marketing Mindset for the Modern Digital World — Tom Fishburne

In this keynote presentation from The Financial Brand Forum 2016, world-famous Marketoonist Tom Fishburne shows financial marketers how to forge the foundational framework they need to connect with today’s digital consumers.

The Cosmopolitan of Las Vegas

The Financial Brand Forum 2017 will be hosted at the Cosmopolitan in Las Vegas — a unique luxury resort with residential-style living spaces and private terraces boasting breathtaking skyline views.


Who You’ll Meet at the Forum 2017

More than 600 of the most progressive and respected financial institutions in the world will attend The Financial Brand Forum this year, making it the single largest gathering of senior-level marketing executives in the banking industry.

  • Roughly 80% of attendees work directly for a retail financial institution, so you will spend more time networking with your peers.
  • Over 60% of attendees are VP-level or higher, with 12% at the C-level. The most common titles attendees hold include CMO, CEO, COO, EVP, VP and AVP.
  • Both banks and credit unions are evenly represented, with a median asset size around $1 billion.
  • 90% of attendees are from the U.S., and 5% from Canada.
Financial Marketing Executives
Attendees Who Are VP-Level or Higher
Trillion in Assets Represented
World-Class Instructors and Speakers